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Muchmore: Where Jewellery Meets Beauty and Tradition

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Indian weddings are famous for their lavishness and huge dollops of love, fun, laughter and most importantly, rich culture and tradition. Amidst all the grandeur and hustle-bustle, it is the bride that steals all the attention. Especially the jewellery she wears. Traditional Indian ornaments are astonishingly beautiful and have an aura that mesmerizes the on-lookers. Each Traditional ornament has its own story, ritual, religious and social significance attached to it. Maang Tika is one of the most significant parts of the ‘solah shringar’, the essential 16 ornaments of the bride, and holds deep cultural importance.  For an Indian bride, her jewellery has a special place in her heart as it is a symbol of her wedding day and remains treasured and cherished for the rest of her life and later passed on to her offspring.  This explains why most of the jewellery advertisements are high on emotional quotient and mush. Each piece of the solah shringar denotes a tradition that is...